FWD Fuji Life Insurance Company, Ltd. (“FWD Japan”), today announced the appointment of Hideki Yamagishi as Representative Director, President and Chief Executive Officer (CEO) of FWD Japan, with effect from 12 January 2021, subject to regulatory approval.

Current FWD Japan CEO, Norio Tomono, will step down from his position while continuing to provide executive leadership support in his continuing role as Director of FWD Japan and in his new role as Country Manager for FWD in Japan.

Yamagishi-san will report to Huynh Thanh Phong, FWD Group CEO.

Huynh Thanh Phong, FWD Group CEO, said: “Our appointment of Yamagishi-san reflects the strategic importance we place on the continued growth of our business in Japan, the world’s third largest insurance market. I’m delighted to welcome Yamagishi-san to FWD and look forward to working together with him. I have every confidence that our Japan business will flourish under his leadership and experience as we seek to continue strengthening our presence and change the way people feel about insurance in Japan.”

“I’m excited to join such a dynamic and forward-thinking company in FWD Japan and I’m honoured to be given the opportunity to lead our Japan business as CEO,” Yamagishi-san said. “I’d like to thank and congratulate Tomono-san on his stewardship of FWD Japan from the launch of our business until now and look forward to working together with our leadership team to continue building on the successes we have enjoyed so far.”

Yamagishi-san joins FWD Japan from NFC Holdings, a JASDAQ-listed company managing Independent Financial Advisor companies, where he was most recently CEO, Japan.

About FWD Group

FWD Group spans Hong Kong & Macau, Thailand, Indonesia, the Philippines, Singapore, Vietnam, Japan and Malaysia, offering life and medical insurance, general insurance, employee benefits, Shariah and Family Takaful products across a number of its markets.

FWD is focused on creating fresh customer experiences, with easy-to-understand products, supported by digital technology. Through this customer-led approach, FWD aims to become a leading pan-Asian insurer that changes the way people feel about insurance.

Established in Asia in 2013, FWD is the insurance business of investment group, Pacific Century Group.

For more information please visit www.fwd.com